Users of Microsoft’s search engine Bing search Google more than any other search term, according to a lawyer representing Alphabet, Google’s parent company, in an EU antitrust case.
As first reported by Bloomberg, lawyer and partner at Brussels law firm Garrigues, Alfonso Lamadrid has revealed that Google is the most common search term on Bing when it tries to overturn Google’s $ 5 billion antitrust fine.
In a recent statement to an EU court, Lamadrid argued that people use Google because of the convenience of its search engine, not because they are forced to, saying:
We have submitted evidence showing that by far the most common search query on Bing is Google. People use Google because they want to, not because they have to. Google’s market share in general search is consistent with consumer surveys showing that 95% of users prefer Google over competing search engines.
Google vs. Bing
In 2018, Google was fined a record $ 5.1 billion for abusing Android’s dominant position in the market to attract more users to its search engine, according to Margrethe Vestager, head of European competition.
According to a blog post by famous SEO tool maker Ahrefs, Google took the top spot with more than 40 million searches on Bing worldwide in 2021 alone, followed by YouTube, Facebook, Gmail and Amazon. Meanwhile, in the United States, Google was the third most searched term on Bing so far this year.
The most likely reason Google is the most searched term is because Bing is the default search engine on Windows 10 and Microsoft Edge. Windows users who are setting up a new laptop or desktop often use Microsoft’s browser before installing Google Chrome using their search engine of choice, Google Search.
As to whether or not Lamadrid’s argument will help Google get its $ 5 billion European fine overturned, that will be up to the judge to decide.
- We’ve also highlighted the best VPN services
Via the edge
- Google tells EU court that top search query on Bing is “Google”
- Google says Bing users search Google more than anything else
- Google defends Android OEM agreements for Google search and Chrome apps
- Mozilla is testing Microsoft Bing as Firefox’s default search engine
- ‘Consumers are not stupid’: Google lawyer rejects EU ruling on market abuse