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The Apple Store is down ahead of Apple’s “California Streaming” event which will see the launch of three main new products: the iPhone 13, the AirPods 3 and the Apple Watch Series 7. It is just like on wheels before Apple events, as the company dismantles its storefront to prepare for the launch of its new products.
You can expect the Apple Store to be online again once “California Streaming” begins. Live broadcast at 10 a.m. PT / 1 p.m. ET on Tuesday, September 14. You can watch the live stream on Apple TV and YouTube compatible devices. Due to the pandemic, Apple’s latest announcements will only be a virtual event, taking place from Apple Park.
At this point, we have a pretty solid idea of what to expect from the Apple event. The new iPhone 13 lineup is the biggest, especially as the iPhone 13 Pro is expected to feature Apple’s first high-refresh display, offering a 120Hz refresh panel to Apple users and putting it on par with Android flagships. We’ve also seen plenty of leaks from the Apple Watch Series 7, including that it will feature a new design for the first time in generations and come with new sensors. Last, but not least, the AirPods 3 should take inspiration from the AirPods Pro and come with a reduced shaft and a more comfortable fit, but likely no noise cancellation.
Over the past two days, the hype for these products has been monumental. Apple is expected to break tax records for 2022, and Google has shown an exponential increase in search interest in Ireland and Australia. All that remains is to watch the “California Streaming” launch event to confirm the rumors. And place your pre-orders, of course.
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