Apple appeals epic verdict in pursuit of all-out victory

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Epic and Apple are not on the best terms after the old lawsuit, claiming the iPhone maker was abusing its monopoly by locking developers into its app platform. The court disagreed, giving Apple a victory on nine out of ten counts. The latter, however, could be a thorn in Apple’s side as it gives developers a way to avoid App Store fees. Thus, Apple chose to appeal the case, which it previously described as a “resounding victory”. The company wants to improve this to a “total victory” it seems.

Epic was looking for many changes when it sued Apple, all of which stem from the treatment of Fortnite on the App Store. When Epic added a non-Apple purchase option to the game a little over a year ago, Apple immediately suspended the game. The outcome of the case was not what Epic hoped for. ‘opening only a small exception to the rules of the App Store. The court said Apple must allow developers to offer subscriptions and other content outside of the App Store, and they can communicate this to their users in the app.

Apple is strongly opposed to opening the App Store in any way. So much so that it looks like he’s ready to drag this out even longer. The company has asked the court to stay the rule change, which is expected to take effect in December. Apple maintains that it hasn’t actually broken California’s anti-management rules, as it has already agreed to remove the offending portion of the guidelines from the App Store. However, that doesn’t seem quite accurate. Apple promised to “clarify” these rules, but it was unwilling to let developers connect to other payment systems.

The incredible popularity of Fortnite has given Epic the power to challenge Apple.

While Apple has shown courage after the decision, executives might be worried about what this anti-leadership shift might mean. The decision said developers could include “buttons, external links, or other calls to action.” However, the nature of what such a button might do is unclear. Does it just mean a link or could it be an “add to cart” button? The latter could completely upset the model of the App Store and siphon millions of dollars from Apple’s coffers. Of course, the record points to security and privacy concerns, but it was probably the money part that scared Apple.

We don’t yet know if the court will accept Apple’s appeal. Even if it does, there is no guarantee that Apple will get the timeframe it is looking for. The anti-stewardship rules are expected to go into effect in December, and it would be difficult to get the developers back and change everything after they started punching holes in the walled garden.

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